Google’s model revolves around connecting people with problems to websites with solutions. By compiling good customer reviews, you will add another dimension of trustworthiness to your business. Keep in mind, however, that once you open up the floodgates, there’s no turning back. As is the case with other sites like Yelp, and TV shows like Love Island, your fate is in the hands of the voting public, and as a result, your reviews may be good or bad.
To find the direct link for your Google My Business profile, you’ll need to get the Place ID for your business.
Here’s how you do that:
- First stop is the Google Places API. Do not panic. If you have a listing, just type in your business name and it should show up
- Fill in your business info in the “Enter a location” field above the map.
- Your business name should appear on the list.
- Beneath your business name, is your Place ID.
A tip to get started would be to ask a couple of your closest customers to give you a good review. From experience, we have seen companies rise up the rankings after only four or five positive reviews.